We are fully committed to address the UN’s Sustainable Development Goal 16.2 calling on ending all forms of violence against children by 2030.” We are dedicated to playing our key role in addressing this especially that our region has one of the highest share of youth in the world, coupled with a rising broadband connectivity rate. The main objective of Zain’s latest child online safety campaign is to reiterate the importance of this issue, and advocate for parents and caregivers to stay vigilant and aware of the risks, emphasizing that people are not always who they might present themselves to be online.īader Al Kharafi, Zain Vice-Chairman and Group CEO, commented, “Child Online Safety is of great importance for Zain given the millions of children that are online every day using digital devices across our footprint. The COVID-19 pandemic has also resulted in many more children coming online as physical school classes have been restricted and more children are learning online, increasing the threat landscape for exposure to detrimental content and threat actors. Over 30% of all internet users are estimated to be children and given the expansion of broadband access, this number is only set to rise over time. The digitization of the classic stories, reflected against a backdrop of different digital mediums, is meant to help children visualize and relate to the threats faced online, and understand that there are ways to counter them.
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Zain engaged the services of an artist to create and depict the telco’s take on the classic children’s stories of Snow White, Hansel and Gretel, Cinderella, and Little Red Riding Hood, showcasing the villains in each story in a digitized manner, with them emerging from laptop screens, smartphones, tablets and TV screens (gaming). The online campaign is based on classic fairytales to which modern twists have been added to depict what is occurring in the modern digital world.
Kuwait City: Zain Group, a leading mobile innovator in seven markets in the Middle East and Africa, announces the launch of its latest social media campaign entitled ‘Internet Monsters’, which aims to further raise awareness on child safety online, at a time of increased online activity.
Zain focused on raising awareness and advocating for parents to stay vigilant and aware of the risks to ensure children are safe online.Bader Al Kharafi, Zain Vice-Chairman and Group CEO, “We are fully committed to address the UN’s Sustainable Development Goal 16.2 calling on ending all forms of violence against children by 2030.”.HH Sheikh Mohammad bin Zayed al Nahyan, President of the UAE, and HH Sheikh Mohammed bin Rashid al Maktoum, UAE’s Vice President and Prime Minister and Ruler of Dubai, have directed urgent aid to Pakistan, mobilising people and businesses across the UAE, and Emirates is ready to play our part.”Įmirates operates 53 scheduled passenger flights per week to Pakistan, where recent heavy rainfall has caused catastrophic flash flooding across the country, tragically leaving over 1,100 people dead and millions homeless. From our very first flight in 1985 to Karachi until today, we’ve steadily grown the mutually beneficial air links that facilitate business, tourism and trade between the UAE and Pakistan. From today (5 September), cargo capacity on all Emirates’ passenger flights to Pakistan will be available to organisations based at the world’s largest humanitarian hub, International Humanitarian City (IHC), to transport critical equipment and supplies, food and other emergency relief goods directly to the five airports – Karachi, Islamabad, Lahore, Peshawar, and Sialkot.Īhmed bin Saeed Al Maktoum, Emirates Group chairman and chief executive said: “Emirates is deeply connected and committed to Pakistan.
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Emirates Sk圜argo has created an airbridge between Dubai and Pakistan to offer cargo capacity free of charge on flights to transport relief aid to people grappling with the damage caused by the devastating floods.
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